Tag: Startup

50 posts
R&D for the alarm clock that shocks you

R&D for the alarm clock that shocks you

In 2017, I worked with a team of 3 User Experience Designers to research and design an onboarding flow for an experience that could be rather ...alarming.

Jul 24, 2026
The Build Log (a CodeTV production) icon
The Build Log (a CodeTV production)
codetv.dev/series/build-log

Tanner Linsley built TanStack to outlive him

Tanner Linsley built TanStack into a thriving open source community. Now he needs to turn it into a sustainable business.

Jun 25, 2026

Cognitive Debt and the Cost of Staying Wrong

Being wrong is unavoidable. The real damage comes from allowing a bad assumption to shape everything you build on top of it.

Jun 22, 2026

Cognitive Debt and the Cost of Staying Wrong

Being wrong is unavoidable. The real damage comes from allowing a bad assumption to shape everything you build on top of it.

Jun 22, 2026

Cognitive Debt and the Cost of Staying Wrong

Being wrong is unavoidable. The real damage comes from allowing a bad assumption to shape everything you build on top of it.

Jun 22, 2026
The Build Log (a CodeTV production) icon
The Build Log (a CodeTV production)
codetv.dev/series/build-log

Colin Sidoti | The Build Log

Colin Sidoti, co-founder and CEO of Clerk, says an exit isn't the goal for him.

May 27, 2026
T
The Dispatch
thedispatch.example

This is a test Document

Not that that matter or anyhtign

Mar 8, 2026

My 2026 Developer Tech Stack

The tools I use as CTO and product engineer at a Y Combinator-backed startup in 2026.

Jan 27, 2026

My 2026 Developer Tech Stack

The tools I use as CTO and product engineer at a Y Combinator-backed startup in 2026.

Jan 27, 2026

The Science of Spotting Hidden Product Ideas

The best product ideas hide in plain sight, in your habits and everyone else's. Watch what people actually do, not what they say they want. Build for that.

Dec 1, 2025

The Science of Spotting Hidden Product Ideas

The best product ideas hide in plain sight, in your habits and everyone else's. Watch what people actually do, not what they say they want. Build for that.

Dec 1, 2025

The Psychology Hack Hiding in Great Products

Every message is a moment of influence. Make the nudge helpful and you'll create power users and build loyalty.

Nov 24, 2025

The Psychology Hack Hiding in Great Products

Every message is a moment of influence. Make the nudge helpful and you'll create power users and build loyalty.

Nov 24, 2025

Founder Math: When to Stop Searching and Start Choosing with the 37% Rule

How do you know when to stop searching and just choose? A classic bit of math offers a simple rule.

Aug 18, 2025

Founder Math: When to Stop Searching and Start Choosing with the 37% Rule

How do you know when to stop searching and just choose? A classic bit of math offers a simple rule.

Aug 18, 2025

Your MVP is too damn big

Your first product version needs to be smaller than you think. Much smaller. Probably embarrassingly small.

Mar 5, 2025

Your MVP is too damn big

Your first product version needs to be smaller than you think. Much smaller. Probably embarrassingly small.

Mar 5, 2025

My 2025 Developer Tech Stack

A list of the tools and tech I use as a professional product engineer in 2025.

Jan 29, 2025

My 2025 Developer Tech Stack

A list of the tools and tech I use as a professional product engineer in 2025.

Jan 29, 2025

Themes Beat Resolutions Every Time

Reflection fuels growth. The coming year is your chance to make meaningful changes to your work, life, and relationships.

Dec 31, 2024

Themes Beat Resolutions Every Time

Reflection fuels growth. The coming year is your chance to make meaningful changes to your work, life, and relationships.

Dec 31, 2024

Mad? Use It to Start Something Big

Sometimes, being mad is the best way to start something new.

Nov 13, 2024

Mad? Use It to Start Something Big

Sometimes, being mad is the best way to start something new.

Nov 13, 2024

Dunbar's number: focusing on your core supporters for network effect growth

Focus on building strong connections with a core group of 50 advocates to fuel sustainable, network-driven growth.

Nov 5, 2024

Dunbar's number: focusing on your core supporters for network effect growth

Focus on building strong connections with a core group of 50 advocates to fuel sustainable, network-driven growth.

Nov 5, 2024

Don't just listen. Interpret feedback wisely.

User feedback is your product's compass. Listen intently, act wisely, and stay true to your vision to navigate towards success.

Oct 8, 2024

Don't just listen. Interpret feedback wisely.

User feedback is your product's compass. Listen intently, act wisely, and stay true to your vision to navigate towards success.

Oct 8, 2024

Nobody Wants a Big Reveal: Why Keeping Secrets Hurts Your Work

Avoid the temptation of the dramatic reveal. Here's why openness and transparency are your real competitive advantages in product development.

Oct 1, 2024

Nobody Wants a Big Reveal: Why Keeping Secrets Hurts Your Work

Avoid the temptation of the dramatic reveal. Here's why openness and transparency are your real competitive advantages in product development.

Oct 1, 2024

How Contrast Elevates Perception

Why a seamless experience can make your work feel superior - even if it's not.

Sep 16, 2024

How Contrast Elevates Perception

Why a seamless experience can make your work feel superior - even if it's not.

Sep 16, 2024

Stay Sane: Mental Health Strategies for Startups

Burnout is your team's worst enemy. Here's how to prevent it.

Sep 4, 2024

Stay Sane: Mental Health Strategies for Startups

Burnout is your team's worst enemy. Here's how to prevent it.

Sep 4, 2024

You're 8 episodes away from being in the top 20%

A shift in perspective can help you stay motivated on your journey to the top. Set achievable goals and measure your progress to keep moving forward.

Jul 30, 2024

You're 8 episodes away from being in the top 20%

A shift in perspective can help you stay motivated on your journey to the top. Set achievable goals and measure your progress to keep moving forward.

Jul 30, 2024

Your tastes will always outpace your skill, and what to do about it

Powerful advice gleaned from a quote by Ira Glass - your taste will always outpace your creative abilities.

Jul 27, 2024

Your tastes will always outpace your skill, and what to do about it

Powerful advice gleaned from a quote by Ira Glass - your taste will always outpace your creative abilities.

Jul 27, 2024

Struggling with TypeScript: why not?

One of your biggest skills as a person-on-the-internet is your ability to research and learn new things.

Jul 9, 2024

Struggling with TypeScript: why not?

One of your biggest skills as a person-on-the-internet is your ability to research and learn new things.

Jul 9, 2024

The Aesthetic-Usability Effect

When building something new, what's more important: that it works, or that it looks good? The Aesthetic-Usability Effect says that users perceive more aesthetically pleasing designs as easier to use than less aesthetically pleasing designs.

Jun 4, 2024

The Aesthetic-Usability Effect

When building something new, what's more important: that it works, or that it looks good? The Aesthetic-Usability Effect says that users perceive more aesthetically pleasing designs as easier to use than less aesthetically pleasing designs.

Jun 4, 2024

Shrimps is Bugs: Red Lobster ate itself to death

Red Lobster's bankruptcy and the importance of understanding your product's pricing and business model, especially for founders and indiehackers building Saas products.

May 21, 2024

Shrimps is Bugs: Red Lobster ate itself to death

Red Lobster's bankruptcy and the importance of understanding your product's pricing and business model, especially for founders and indiehackers building Saas products.

May 21, 2024

The Endowment Effect: why useful trials make for sticky products

The endowment effect is a psychological phenomenon where people value things more highly simply because they own them. How can you use this to make your product stickier?

May 15, 2024

The Endowment Effect: why useful trials make for sticky products

The endowment effect is a psychological phenomenon where people value things more highly simply because they own them. How can you use this to make your product stickier?

May 15, 2024

Beyond the walled garden: what Spotify and Substack get wrong

It's natural for big companies to make mistakes - but when they do, it's a great opportunity for smaller companies to build something better.

Apr 30, 2024

Beyond the walled garden: what Spotify and Substack get wrong

It's natural for big companies to make mistakes - but when they do, it's a great opportunity for smaller companies to build something better.

Apr 30, 2024

Designing for hospitality

"Unreasonable Hospitality" by Will Guidara outlines how to making customers feel exceptionally special. Let's bring these hospitality principles to tech, by creating memorable experiences, and using hospitality to elevate customer satisfaction in product design, engaging with the people using our products.

Apr 9, 2024

Designing for hospitality

"Unreasonable Hospitality" by Will Guidara outlines how to making customers feel exceptionally special. Let's bring these hospitality principles to tech, by creating memorable experiences, and using hospitality to elevate customer satisfaction in product design, engaging with the people using our products.

Apr 9, 2024

Take my money! Some of my favorite tools... and why I pay for them

I'm a huge fan of products that use their a free tier to prove their value, and then convert me to a paying customer. Here are a few tools I pay for, and why I think they're worth it.

Mar 18, 2024