This month, the World Economic Forum [published a call](https://www.weforum.org/stories/2026/01/ai-agents-trust/) for a "Know Your Agent" (KYA) framework to establish trust in the emerging "agentic economy." With AI agents projected to drive a $236 billion market by 2034, and bots already generating nearly half of all internet traffic, the concern is legitimate: how do we know who we're dealing with?