video
Where Your Video Money Really Goes: 400+ Real Budgets Analyzed
Analysis of 400+ real video budgets reveals the 70/30 rule, hidden costs that blow budgets, and how multi-asset strategies cut per-video costs dramatically.
Behind the Scenes: Our 7-Day Clemson NIL Challenge
How we delivered broadcast-quality NIL video content for Clemson athletes in just seven days, from 5 AM field shoots to parallel production workflows.
Your Story Is Probably Good Enough, Your Execution Isn't
Most brands already have a compelling story. The gap between modest and exceptional video ROI comes down to production execution and craftsmanship.
The New DVD Bargain Bin
A major studio is apparently treating YouTube as a place to drop some of its archive films that have lost their cinematic luster. My mind is admittedly blown.
ATProto Explained – Lexicons and video
A deep dive into how Lexicons work on ATProto, and how it impacts the different ways people are building video apps on the network.
Not Ready For The Camera
Why hasn’t video completely killed text-based social media, despite social platforms clearly favoring it? Simple: By its very nature, it excludes voices from the discussion.
Who's Who on a Commercial Set: Essential Crew Roles
A complete guide to every crew role on a commercial video set, from director and DP to grips, gaffers, and production assistants.
Under Pressure: Creating Impactful Short-Form Content in a Fast-Paced World
From Bohemian Rhapsody to sneezing pandas -- why short-form video wins and three strategies to capture attention in fifteen seconds.
Video 101: Your Guide to Mastering Video Production
A beginner-friendly walkthrough of the three stages of video production: pre-production, production, and post-production.
Taking The Machine Out of The Man
AI is reshaping video production workflows -- from instant audio cleanup to auto-reframing. Here's how to leverage it without losing the human touch.
The Codecs of Streams Past
From CD-ROMs to Star Wars trailers to YouTube, the video format technology that got pushed off to the side as standardization crept in.
Buffering … ⏳
The fact is, despite four decades of evolving technology, video conferencing is a sort of low-level magic that still konks out half the time. Here’s why.
Common Android Navigation Paradigms via the FragmentManager API
I love Android fragments, come see why!